Off The Shelf Films is a boutique production house crafting cinematic, story-driven films for brands and people.
MASCULINO LATINO
Off The Shelf Films collaborated with Masculino Latino, a premium innerwear brand, to create a slate of 20 high-impact vertical ad films.
From concept to final delivery, we handled the entire pipeline - conceptualising bold, scroll-stopping ideas, casting fresh faces, executing seamless shoots, and packaging content tailored for digital audiences.
Created by: Off The Shelf Films
Written & Directed by: Ashutosh S. Shankar
Produced by: Alisha Shewale
Cinematographer: Koustabh Mukherjee
Models: Aryan Khan, Rohan Gurav, Ishaant & Prathmesh
INTRO: DESI QUEER DATING APP
Off The Shelf Films led the end-to-end conceptualisation and production of a vertical ad campaign introducing a new queer Desi dating app.
The campaign comprised three films: a narrative-led short film, a VFX-driven P2C video, and a simple, engaging reel crafted for the intro audience. From shaping the core idea to casting, execution, and final packaging, we delivered a cohesive, digital-first launch.
Created by: Off The Shelf Films
Written & Directed by: Ashutosh S. Shankar
Produced by: Ashutosh S. Shankar
Cinematographer: Koustabh Mukherjee
Assistant Director: Aastha Dhyani
Models: Shivang
MUTUAL VISION: CSR DOCUMENTARY
Off The Shelf Films led the end-to-end production of a 6-minute documentary commissioned by Mutual Vision for their milestone celebration - encompassing conceptualisation, writing, production, post-production, and final packaging.
Created by: Off The Shelf Films
Written & Directed by: Ashutosh S. Shankar
Cinematographer: Krishna
UDEMY P2C COURSE
Off The Shelf Films developed a commissioned Udemy course using P2C storytelling, supported by clean visuals and thoughtfully designed infographics that simplify complex ideas and make learning feel effortless.
Created by: Off The Shelf Films
Produced by: Ashutosh S. Shankar
Cinematographer: Jyotish
Assistant Director: Purvangi