OFF THE SHELF FILMS
Off The Shelf Films is a boutique production house crafting cinematic, story-driven films for brands and people.
Our award-winning short Tara premiered at the Frameline San Francisco International Film Festival and was recommended by acclaimed screenwriter Varun Grover.
We collaborate with brands like HSBC, Cummins, Rohan Builders, The New Indian Express, and What’s Hot across commercials, corporate films, and documentaries.
MASCULINO LATINO
Off The Shelf Films collaborated with Masculino Latino, a premium innerwear brand, to create a slate of 20 high-impact vertical ad films.
From concept to final delivery, we handled the entire pipeline - conceptualising bold, scroll-stopping ideas, casting fresh faces, executing seamless shoots, and packaging content tailored for digital audiences.
Created by: Off The Shelf Films
Written & Directed by: Ashutosh S. Shankar
Produced by: Alisha Shewale
Cinematographer: Koustabh Mukherjee
Models: Aryan Khan, Rohan Gurav, Ishaant & Prathmesh
INTRO: DESI QUEER DATING APP
Off The Shelf Films led the end-to-end conceptualisation and production of a vertical ad campaign introducing a new queer Desi dating app.
The campaign comprised three films: a narrative-led short film, a VFX-driven P2C video, and a simple, engaging reel crafted for the intro audience. From shaping the core idea to casting, execution, and final packaging, we delivered a cohesive, digital-first launch.
Created by: Off The Shelf Films
Written & Directed by: Ashutosh S. Shankar
Produced by: Ashutosh S. Shankar
Cinematographer: Koustabh Mukherjee
Assistant Director: Aastha Dhyani
Models: Shivang
MUTUAL VISION: CSR DOCUMENTARY
Off The Shelf Films led the end-to-end production of a 6-minute documentary commissioned by Mutual Vision for their milestone celebration - encompassing conceptualisation, writing, production, post-production, and final packaging.
Created by: Off The Shelf Films
Written & Directed by: Ashutosh S. Shankar
Cinematographer: Krishna
UDEMY P2C COURSE
Off The Shelf Films developed a commissioned Udemy course using P2C storytelling, supported by clean visuals and thoughtfully designed infographics that simplify complex ideas and make learning feel effortless.
Created by: Off The Shelf Films
Produced by: Ashutosh S. Shankar
Cinematographer: Jyotish
Assistant Director: Purvangi